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QFD is a systematic process that helps companies quickly understand
and integrate client's needs into their product or service. Customer
satisfaction is the key to success! But how do you incorporate the
customer's spoken, unspoken, present, and future needs into your
company's product development process?
Many organizations have found the answer-Quality Function Deployment
(QFD). This practical method has been used successfully at some
of the largest and most successful "Customer Driven" companies.
They recognize that satisfied clients are the key to successful
competition in today's global marketplace. QFD provides tremendous
benefits in developing market-winning products and services. It
allows a large amount of information to be placed onto a small number
of documents. This facilitates efficient and accurate analysis and
provides for an accurate transference of the "Voice of the
Customer" into design, engineering, manufacturing, and production
terms to ensure the product meets those needs.
Benefits of QFD:
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